DOI: 10.36347/sjahss.2017.v05i06.006

Pages: 560-565

Public projects generally exist financing difficulties, crowd funding as a new Internet financial model, provides a new way for public projects. In this paper, we select the public crowd funding project called “Ruijiexunzi” in the Chinese crowd funding website to explore the dynamic behavior of supporters. The study founds: The increase in the number of supporters presents a U change during the project financing period. In the early stage of the project, the number of supporters increases with time, and in the later stage of the project, the number of supporters decreases with time, and decreases on the last day. In addition, in the process of financing, the investment behavior of supporters has obvious herd effect.