DOI: 10.36347/sjebm.2022.v09i05.001

Pages: 105-119

This research aims to examine the operational plan of PT Catur Manunggal Berjaya facial cleansing tissue “BUDDIES” product. This research is a explanatory research with qualitative approach. Data collection methods used are interviews, observation, and document analysis. Semi-structured interview of own business owner, one (1) finance manager, one (1) sales manager, one (1) purchasing manager, one (1) production manager, and two (2) production employees. The results of this research show that with proper planning, the management of Pt Catur Manunggal Berjaya can be managed optimally and well managed. Meanwhile, Operational Planning is used to support a well-implemented strategic planning, which covers the operational area of a business entity by determining what activities must be carried out for business development. Suggestions for further research are expected to be able to examine the planning function or other management functions that have been implemented by PT Catur Manunggal Berjaya more deeply.